3 industries, 2 trades, 4 locations
The Brussels Expo Group consists of several subsidiaries allowing the group to diversify its activities between three industries (Fairs and Exhibitions, MICE and Leisure) and two business lines (Venue Management and Organisation). The Brussels Expo vzw, created after the World Expo of 1935, is the cornerstone of the group. Its objective is to provide a place for meetings and activities of an economic, commercial, industrial, scientific, cultural and leisure nature. Brussels Expo is the Belgian market leader in terms of exhibition space. Its responsibilities include the management of goods and services related to the Exhibition Halls, Hall 12 (concert hall), and the concert hall "La Madeleine".
Since 2011, the Brussels Expo Group has taken an important step in its development strategy by adding activities in the entertainment sector to its traditional activities of Fairs & Exhibitions and MICE. This strategy allows the group to manage complementary activities, allowing it to intensify the use of the facilities in less exploited periods such as school vacations and evenings. This strategy also exposes the group to industries with different business cycles and audiences.
Our concert facilities include PALAIS 12, La Madeleine, and the Brussels Summer Festival.